Are you living by accident or … “on purpose”?

Combining mindfulness with startup creation methods can help you designing business and creative journeys based on purpose.

Claudio Dipolitto
3 min readMay 14, 2019
How do you intend or are “living on purpose? [image CC0 Public Domain | pxhere | visualhunt]

Nowadays, we live in the Age of Hyperconnectivityhyperactivity and hypertension.

Lots of things to do and more things waiting to be done on the so-called backlog.

Many posts to like or dislike, to envy or snub. Much controversy to react, feel poisoned or just ignore.

It’s all hyper, super, ultra, in an overdose of demands, events and news, which often clog and distress rather than inform something that inspires us.

But “chaos comes to light”, say the sages and the academics. Yin contains the seed of Yang; Yang contains the seed of Yin.

Amid such turmoil and information/interaction overload, there is someone who can choose the silence of the networks and the stillness of the soul: YOU.

In the middle of the whirlpool, there is a center, from where you can contemplate without stirring, realizing that life is impermanence, that all that exists is this moment and that we have the power to choose the next step.

We can choose between the inertia of the repetition of those same old roles that we used to play to grow and survive until today or …

Or we can resignify this journey and redesign a purpose, which reflects what we want from now on.

After all, how can we do something good for the world, with what we do or we can learn? Lots of things.

And within this world of possibilities, after all, what do we really like?

Can we separate what really moves us, and make us lose the notion of time and place, from what we have always done by mere habit or obligation?

If we can choose, in this kaleidoscope of possibilities, something that we love, that the world needs and that we can do well, we will only need to find a way to make it sustainable.

Wouldn’t it be great to be able to pay your bills by doing something you love, with the people worth living with and still contributing to building the world you want to live in?

This is what I call “living on purpose” or “living your Ikigai”.

In recent years, this has been the driver of my personal quest for a methodology for creating Purpose-Driven Projects.

So far, as a result of many years working with startups, I have mixed “a dash of mindfulness with three spoons of business modeling” and named this recipe myMindfulBusiness.

The next step (in progress) is to dive deeper into the elements that give substance and taste to the purpose and broaden the application range to generate myMindfulProject, myMindfulInnovation and myMindfulJourney.

I name these processes with such buzzwords intending to facilitate collaboration across borders in this digitally and socially interconnected world.

But in essence, what I’m looking for is to blend or create methods that help us to design purpose-based projects, business, innovations, and life journeys or, in simpler words, “to live on purpose”.

So, let me ask: How do you intend or are “living on purpose?”

Thank you.

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Claudio Dipolitto
Claudio Dipolitto

Written by Claudio Dipolitto

As a purpose-driven mentor I mix mindfulness and startup methods to help people create their purpose-based projects or creative journeys. #myMindfulBusiness